Skip to content
Singles Day: 11% off almost everything with code ELEVEN · Spa of Iceland 17% off, no code needed
Early access Subscribers: your mystery Black Friday code is in your inbox · Free shipping over $200 to the US, Canada & Europe
Black Friday starts Monday 23 November: 17% off almost everything · Free shipping over $200 to the US, Canada & Europe
Black Friday: 17% off with code ICELAND · Spa of Iceland 30% off with code SPA · Free shipping over $200
Cyber Monday: 17% off every knitting kit with code KNITTING · Free shipping over $200 to the US, Canada & Europe

The Icelandic StoreThe Icelandic Store

Cart

Your cart is empty

Singles Day · ends Wednesday

11% off

Almost everything in the store, sweaters too.

Enter code ELEVEN at checkout. Spa of Iceland is 17% off, no code needed. Ends Wednesday at midnight Pacific.

Early access · 13 – 19 November

Black Friday, a week early

Our email subscribers have a mystery Black Friday code in their inbox.

Starts Monday 23 November

Black Friday is coming

17% off almost everything from Iceland, 23 – 29 November.

Black Friday · 23 – 29 November

17% off

Almost everything from Iceland.

Use code ICELAND at checkout. Sweaters and Yule Lads not included.

Cyber Monday · today only

17% off

Every knitting kit.

Use code KNITTING at checkout. Ends Monday at midnight Pacific.

Icelandic wool, gifts, food, and design — carefully selected in Iceland and shipped worldwide.

Authentic Iceland, delivered.

Iceland's Yule Lads figures in the snow by a fjord at sunset

Icelandic Christmas

Thirteen nights of Christmas

From 12 December Iceland's thirteen Yule Lads come to town one a night, with Grýla, Leppalúði and the Yule Cat. Give the figures one a night, or the whole family in one box.

Meet the Yule Lads
Blue icebergs on a still Icelandic glacier lagoon

Spa of Iceland

Icelandic luxury, inspired by nature

Award-winning body care made in Iceland — sea buckthorn, pure Icelandic water and the quiet scent of moss and thyme. Up to 99% natural, cruelty-free and vegan.

Discover Spa of Iceland

Icelandic wool

Born in Iceland. Made for the elements.

Warm, breathable and naturally water-resistant. Icelandic wool has protected generations from Iceland's wind and cold — and remains one of the world's most distinctive knitting fibres.

  • Authentic Icelandic wool
  • Warm & breathable
  • Made for Icelandic weather
Shop yarn Shop knitting kits
Anniversary - Free Knitting pattern - The Icelandic Store

Our story

A family business in Iceland

Family-run in Iceland since 2013. We know and use the products we sell, and every order is packed by us here in Iceland.

Based in Iceland · Human customer service

Read our story