Iceland's childhood chocolate bar

Hraun – Traditional Icelandic Chocolate Bar 30g

Góa milk chocolate with a light, toasty crunch · 30 g bar

$4.90

The bar every Icelander grew up on, shaped like a cooled lava field — Hraun means lava. One bar is a coffee break. Five is a very good week.

Why it never stays in the drawer

The chocolate bar most Icelanders remember from childhood
Light, toasty crunch — not a tooth-breaker — with milk chocolate melting around it
Made by Góa in Hafnarfjörður, a couple of streets from our warehouse
Small enough to be a treat, cheap enough to add five

Pack size:

1 bar$4.90 $4.90 / bar5 barsBest value$19.90 Save 19%$3.98 / bar

Variant

Same-day dispatch* Weekday orders before 14:00 UTC leave Iceland the same day

Free shipping over $149 — US, Canada & Europe
US & Canada — duties & taxes settled at checkout
Ships worldwide from Iceland

Made in Iceland by Góa
An Icelandic childhood classic
Perfect little add-on

Description

Snap a piece of Hraun and you get smooth Góa milk chocolate with cornflake pieces folded through it — a light, toasty crunch rather than a hard one, with the chocolate melting away around it. It's an easy, everyday bar: sweet but not cloying, and small enough that one is a coffee break, not a project.

Hraun means "lava" — the bar's bumpy, rugged surface looks like a cooled lava field, which is the point. It's made by Góa here in Hafnarfjörður, a couple of streets from our warehouse, and it's the chocolate bar most Icelanders remember from childhood.

Good to know: 30 g bar, sold singly or as a pack of 5 · milk chocolate with cornflakes · contains milk; the full ingredient list isn't on this page, so always check the wrapper · keep cool; in summer we pack chocolate against the heat.

How people buy it: as a $4.90 add-on that tips a basket into free shipping, tucked into gift boxes, or five at a time for a family who each want their own.

Ships from our family warehouse in Hafnarfjörður · free shipping over $149 to the US, Canada & Europe.

Product facts

What it is: Milk chocolate bar with a light crunch (cornflake pieces)
Net weight: 30 g per bar 5 × = 150 g
Allergens: Contains milk. May contain other allergens — always check the wrapper.
Made by: Góa, Hafnarfjörður, Iceland
Storage: Keep cool. In summer we pack chocolate against the heat.
EAN: 5690558001014

Shipping, duties & returns

Shipping — DHL Express worldwide, fully tracked. Rates & times

US & Canada duties — collected at checkout; nothing to pay on delivery. How it works

Returns — unused items in original condition within 30 days; see our returns policy.

Hraun – Traditional Icelandic Chocolate Bar 30g

$4.90

Why you'll love it

The bar Iceland grew up onAsk an Icelander about Hraun and you get a childhood story. It has been in every corner shop and every lunch box for generations.
Crunch without the fightA light, toasty crunch folded through smooth milk chocolate. It snaps, it melts, it is gone.
Made two streets from usGóa makes it in Hafnarfjörður, the same town we pack your order in. It does not get more local.
No liquorice in sightThe Icelandic classic for people who do not do liquorice. Safe to give to anyone.
It looks like IcelandHraun means lava, and the bumpy bar looks like a cooled lava field. A small edible souvenir.
The easy add-onAt this price it slips into any order. Take five and nobody has to share.

Popular together

Made to be used together. One click adds both to your cart.

The lava duo
The Hraun bar for your pocket, the Hraunbitar box for the sofa. Same crunchy milk chocolate, two sizes of trouble.
Hraun – Traditional Icelandic Chocolate Bar 30g Lava milk chocolate bites - Góu Hraunbitar

$16.80 for both

Family-owned since 2013Run by two brothers in Iceland

2,600+ verified reviewsRated 4.9 out of 5

Same-day dispatch*Weekday orders — see how it works

Authentic Icelandic goodsPacked and shipped from Iceland

Questions people ask before they buy

What does Hraun taste like?

Smooth, sweet milk chocolate with a light, toasty crunch running through it. Think of the nicest crunchy chocolate bar from your childhood — this is Iceland's version.

Why is it called Hraun?

Hraun means lava. The bar's bumpy, rugged surface looks like a cooled Icelandic lava field.

Does it contain liquorice?

No. This is one of the Icelandic classics without liquorice — a safe choice for anyone who is not a fan.

Does chocolate ship well in summer?

In warm months we pack chocolate against the heat. If a bar arrives soft, an hour in the fridge brings it back.

Will I pay duties or customs on delivery?

Not in the US or Canada — duties and taxes are settled at checkout, so nothing is owed at the door. For other destinations, any local import charges are collected by the courier on delivery.

One bar or five?

One bar is a good add-on to any order. Five brings the price per bar down — and saves arguments at home.